Pharmliga: Meeting of Leaders
DSM Group, a leading marketing agency, is celebrating an important milestone: 25 years since their founding. The event was marked with the launch of an ambitious project, the Pharmliga: Meeting of Leaders forum that brought together over 300 managers of pharmacy networks, manufacturers and distributors.
At the forum, they discussed hot industry issues, like lawmaking, labeling and taxation. Participants also assessed prospects for the Russian pharma market's development.
The event format was completely new. Representatives of all federal authorities in any way related to the pharma industry sat at the same table with top managers and owners of domestic pharma companies, pharmacy networks and distributors. And of course, large pharma market players exchanged opinions on the current issues and discussed their prospects.
Dmitry Varakin, Deputy General Director for Regional Chain and Sales Management, FC Grand Capital, participated in the Who Defines the Market session moderated by Solopharm founder and General Director Oleg Zherebtsov.
The discussion saw manufacturers, distributors and pharmacies discussing hot issues like:
— The non-payment and payment delay crisis
— Drug shortages and unmarketables: how to handle the issue? Ways to handle gaps in the product range
— Open or purchase? Retail market: the price of admission
— To store or not to store: is it worth it to have your own logistics?
— Conflicting points of view: why manufacturers shift to online sales and reduce traditional pharmacy operations?
— Manufacturer interactions: can we have product now but pay later? You can, but pay in advance
— Fair competition between pharmacy networks: is it possible to share the turf?
— The pesky pharma: niche positioning and business forms
— Food additives import plans: are duties going to go up?
Other participants of the session:
Yuri Gaysinsky, General Director, Nizhny Novgorod Pharmacy Chain
Dmitry Dubovoy, General Director, Farmiya
Sergey Yeskin, Director for Development, FC Pulse
Mikhail Ivanov, General Director, Bryansk Farmatsiya
Vladimir Malinnikov, General Director, Zeldis Pharma
Galina Orlova, General Director, IRIS Partnership
Igor Khasin, Director for Strategic Development Programs, Head of the EU representative office, Tonus
Aleksandr Chernichenko, General Director, Muse Media
The 22nd Pharmacy Summit Effective Pharmacy Chain Management brought 84 pharmacy chains from all over Russia together in one place. Only earnest opinions and realistic predictions could be heard on the stage and at the sidelines in Radisson Collection Hotel.